AOUS Digital Agency

Cherry Tree
Nursery

CASE STUDY

A Vibrant Brand Transformation

Cherry Tree Nursery, a cherished institution in our community, has been providing exceptional care and education to young children for years. Seeking to refresh their brand identity and create a more engaging and modern pres- ence, our agency made a brand identity proposal for them. Our aim was to revitalize their brand with a new logo, fonts, colors, and an array of marketing materials, including business cards, letterheads, social media designs. branded merchandise, and uniforms for the kids

CATEGORY:

GRAPHIC DESIGN, BRANDING

CLIENT:

CHERRY TREE NURSERY

PROJECT TYPE:

BRAND PROPOSAL

The / Challenge

Cherry Tree Nursery faced a branding challenge typical of well-established organizations. They needed to evolve their image to resonate with contemporary audiences while preserving the trust and recognition they had earned over time. Their existing brand lacked consistency and a fresh appeal. Our goal was to breathe new life into their brand while maintaining its core values and connection to children’s development

The / Solution

At AOUS Advertising, we embraced the opportunity to transform Cherry Tree Nursery’s brand, capturing the essence of their nurturing environment. We brought their vision to life by updating brand elements. marketing colalteral, creating branded merchandise and kid-friendly uniforms.

The / Results

If implemented, the new brand identity will
effectively convey the nursery’s commitment to nurturing and growth while infusing a fresh,
child-friendly aesthetic

The branded merchandise should help foster a sense of unity and pride among stakeholders

CASE STUDY

Brand Elements

Cherry Tree Nursery faced a branding challenge typical of well-established organizations. They needed to evolve their image to resonate with contemporary audiences while preserving the trust and recognition they had earned over time. Their existing brand lacked consistency and a fresh appeal. Our goal was to breathe new life into their brand while maintaining its core
values and connection to children’s development

Marketing
Collateral

Business Cards & Letterhead: Our design team created business cards and letterheads that prominently featured the newly redesigned logo, fonts, and colors. These materials exuded professionalism while presenting a visually appealing representation of the brand.

Marketing
Collateral

Business Cards & Letterhead: Our design team created business cards and letterheads that prominently featured the newly redesigned logo, fonts, and
colors. These materials exuded professionalism while presenting a visually appealing representation of the brand.

Social
media style

To maintain a consistent and engaging online presence, we crafted social media designs that incorporated the new brand elements. These designs effectively communicated Cherry Tree Nursery’s values and offerings, capturing the attention of parents and caregivers.

Branded
Merchandise

We extended the brand’s reach by designing branded merchandise, including phone cases and notebooks. These items featured the nursery’s logo and color scheme, making them instantly recognizable and fostering a sense of community among parents, staff, and supporters

Branded
Merchandise

We extended the brand’s reach by designing branded merchandise, including phone cases and notebooks. These items featured the nursery’s logo and color scheme, making them instantly recognizable and fostering a sense of community among parents, staff, and supporters

New
uniforms

One of the most exciting aspects of the project was the creation of uniforms for the children attending Cherry Tree Nursery. Designed for comfort, functionality, and aesthetics, the uniforms proudly displayed the new logo, fonts, and colors. This will not only ensure a cohesive look for the nursery but also instill a sense of identity and belonging among the young attendees.

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